
the MR+ Business Pipeline
Get Mission Ready to
Government Contracts.
Get in front of government buyers. Earn your spot.
Know where your business actually stands. Discover where you can realistically compete. Prove your strongest capabilities and increase your visibility to government buyers and industry partners.
MR+ analyzes your business, assesses your capabilities, positions you to compete, and validates your Mission Readiness. Qualified businesses earn a place in the MR+ Business Pipeline.
You prepare. You qualify. We promote.
Start the MR+ Process – $499Evaluated by experienced government and industry professionals — not AI alone.
The Challenges
Every Meeting Is an Evaluation
Most Businesses Don’t Know They’re Being Graded.
Government contracts are rarely won in one meeting. They’re earned through a series of interactions — an introductory call, an industry day, a capabilities presentation, or a follow-up email.
In every interaction, buyers are quietly deciding whether to keep you in contention or eliminate you.
Can you help me?
Do your capabilities match what I actually need?
Do I trust you?
Will you deliver — and make me look good for choosing you?
Get either answer wrong and you may be eliminated before an opportunity ever reaches the proposal stage.
MR+ helps you understand how buyers evaluate businesses, identify the capabilities they will believe, and demonstrate the credibility needed to compete.
WHAT MR+ DOES
The MR+ Business Pipeline
Being ready isn’t the same as being Mission Ready.
MR+ analyzes your business, identifies your competitive strengths and gaps, and helps position you for opportunities you can realistically pursue.
You can’t simply pay to get on the list. You have to earn it.
- You prepare.
- You qualify.
- We promote you.
Once your Mission Readiness is validated, your business qualifies for the MR+ Business Pipeline — an inventory of evaluated small businesses designed to increase visibility with government agencies, prime contractors, and industry partners.
Start the MR+ Process – $499
Who We Are
Built By the People Who Know What Buyers Look For
MR+ combines former government acquisition officials and evaluators with executives who have built, grown, and led government contracting businesses.
We know how buyers evaluate companies because we’ve made those decisions ourselves. We understand the difference between businesses that merely look qualified and those buyers learn to trust.

Founder, Mission Ready Plus
- Former SBA Associate Administrator for Government Contracting and Business Development.
- Former SBA attorney involved in developing 8(a) and Mentor-Protégé regulations.
- More than 20 years building and leading government contracting companies.
Contracting Officers • Program Managers • Evaluators • GovCon Executives • Government Contracting Attorneys • Industry Leaders

What We Offer
MR+ Business Pipeline
Analyze. Assess. Position. Validate. Promote.
Know where your business stands. Understand your competitive strengths and gaps. Identify opportunities worth pursuing. Demonstrate capabilities buyers can believe.
Know where you stand. Prove what you can do. Get discovered.
FIND. PURSUE. WIN.
Start the MR+ Process – $499How it Works
The MR+ Process
1. Analyze & Assess
The Gap Isn’t Information. It’s Action.
MR+ CORE FUNDAMENTALS™
- Understand where your business stands today.
- Identify your strongest capabilities, competitive advantages, and gaps.
- Determine which opportunities fit your business—and which don’t.
- Use MR+ Core Fundamentals™, practice guides, and practical exercises to strengthen your competitive position.
Approximately two weeks of preparation for many businesses.
2. Position & Validate
Prove You Can Do It When the Pressure Is On.
MR+ READINESS ASSESSMENT™
- Position your business around the capabilities buyers value.
- Complete the 100-question MR+ Readiness Assessment™.
- Have your readiness evaluated through a process informed by experienced government and industry professionals.
- Understand your strengths, remaining gaps, and readiness to compete.
Know your gaps — not just your score.
3. promote & Get Discovered
You Prove It. We Help You Get Seen.
MR+ BUSINESS PIPELINE™
- Qualify for the MR+ Business Pipeline.
- Build a profile highlighting your evaluated capabilities and competitive strengths.
- Increase your visibility to government agencies, prime contractors, and industry partners seeking credible small businesses.
KNOW IT → PRACTICE IT → PROVE IT → GET SEEN
READY TO GET STARTED?
Stop Guessing Where You Stand.
Every opportunity you pursue costs time and money. MR+ helps you understand where you’re competitive, where you’re not, and what buyers are likely to believe about your capabilities.
Know before you pursue.
The MR+ Process – $499
One initial price. A defined process. A clearer path to government business.
WHAT YOU RECEIVE:
- Business capability and competitive-position assessment.
- MR+ Core Fundamentals™ with practice guides.
- Practical preparation and exercises.
- 100-question MR+ Readiness Assessment™.
- Readiness evaluation identifying strengths and gaps.
- Opportunity to qualify for the MR+ Business Pipeline.
- Qualified business profile highlighting evaluated capabilities and competitive strengths.
- Increased visibility to potential government and industry buyers and partners.
Not Ready Yet? Ask One Question. Get expert guidance on a specific GovCon question. Up to $300 in eligible MR+ AnswerDesk fees can be applied toward the $499 MR+ Process if you enroll later.
FAQ
Many businesses complete preparation in approximately two weeks. Take the assessment when you’re ready.
You’ll learn your strengths and gaps so you can improve and prepare to reassess.
MR+ is building an inventory of qualified small businesses for discovery by government agencies, prime contractors, and industry partners. Buyer access and search capabilities will expand as the Pipeline develops.
No. Every business must complete the qualification process and demonstrate Mission Readiness before entering the Pipeline.
Questions before you start?
Talk to Us. questions@missionreadyplus.com • 301.996.8696
